• all things positivity, self-love & self-care •
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POSITIVITY & PLANNING
Some tools to help you on your positivity, self-love & self-care journey! These...
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HOME DECOR
Brighten up your space & add cosy vibes with these unique home...
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UPLIFTING GIFTS
Looking for thoughtful gifts that will keep giving? Here are some unique,...
• uplifting, encouraging & empowering you daily •
Let customers speak for us
from 217 reviewsFinally Zara has made subscription boxes! I am so happy, every month I get a handwritten note and order full of lovely goodies and I just love it. I have been buying from KIB for (I’m pretty sure over) ten years now and every purchase I get is good quality, gorgeous colours and printed so well. Stickers can be re-stuck, I’ve spilt water on prints and they’re survived! Zara never skips on quality but as a small business she appreciates every customer for who they are. Thank you for finally doing a box! I would definitely pay more for for a bigger one too… ✨ anything Zara sends that I already have I gift to work friends or leave in public places for a pick me up for strangers, I love it!
Top quality and beautiful heartfelt messages and design. Love that the diary and journal are dateless and don't make me feel guilty for missing a day or a week & result in wasted pages. Every item is so functional and serve such a hopeful purpose reminding me to remember the little things, be grateful, set goals and ground in the present. Thank you KIB 🫶🙏
I love this sweatshirt so much! It’s so soft and comfortable. I wear it all of the time! It’s my comfort sweatshirt 🥹💖. The creator is also very sweet and inspiring 💖✨. You go girl!
All of KIB sweatshirts are immaculate quality - mega soft and sensory friendly, that wash well. This is super comfortable to wear.
I brought this for my daughter as a special present and she loves it so much. We read this most evenings. It is so important that little ones understand that matter how small they are, they are powerful and strong. The book is helping my daughter to learn and it is something we share together. A wonderful gift for little ones x
I bought this as a gift for my sister and she really loved it, I could see how excited she was looking through all the little bits! It’s an ideal gift if you are stuck for something a little different but still want to be thoughtful. I would buy as a gift again!
I love this tee sooo much! As with all of my KIB items it makes me feel happy wearing it😍 great quality, fun design and sooo comfy! Highly recommend 💗
I ordered a mystery box as I just could not decide on what to order next, I am so happy with it. I'm addition there was a lovely headband included, this absolutely made my day! So so thoughtful!
I bought these a few months ago and they have really changed my day to day life since! So lovely to start the day with such a nice little burst of positivity and a reassuring reminder that I’m capable and important. The quality is lovely and they are beautiful cards. Couldn't recommend them enough. Thank you, Zara!
An oversized KIB sweatshirt is always my go to on those days I wanna be cute and comfortable. This is my 5th one I believe and one of my faves with such a fun design.
I’ve had my eye on this for a while & really regret not buying it sooner! The quality is amazing - so warm, comfy & soft.
Every year for the past few years I buy the keep it bright diary and it never fails! They get better each year, absolutely love the monthly reflection pages, they help to keep me on track so much!
Also love the daily gratitude section and the weekly positive quote. Never found a diary that even comes close!
I love the wording on this jumper and the message so couldn’t resist ordering. I was really surprised when it arrived at how good the quality is and how comfy it is. 100% recommend!
I am always sceptical about ordering online but every time I've ordered from Keep it Bright I get what I see in the website! The quality of this sweatshirt is amazing, the print in the front has not faded at all and I've washed it uncountable times. One of my favourite sweatshirts ❤️
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hey, I'm Zara! I’m the creator of all things Keep It Bright; the positive lifestyle brand I started from my tiny bedroom back in 2007 when I was just 15 (with nothing but a big dream), cos positive thinking changed my life!
since then, I've been on a mission to help you to live on the bright side, through my creations…
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keep yourself uplifted
inspiring, positive reminders to wear & surround yourself with - positive affirmations can change your mood, how you feel about yourself & your life
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empower others
spread uplifting, empowering messages wherever you go with certain collections, or show your support for unity & speak up with others
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unique designs
everything on my store is designed by me; all original, hand-drawn & unique designs. when you support Keep It Bright you support a one-woman-owned small business
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ethical & sustainable
great quality so it lasts, made in small batches, organic cotton wherever possible, produced ethically, comfy faves you'll wear all the time, for years to come